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By Lena Stephenson


The basic rule in advertising is, if you do not manage to get the peoples attention to your message on the first three seconds, you will most likely not make it. It has been proven that those successful ads relied highly on that first seconds to do the wonder. Once their attention is there, they can already consider looking into the rest of the information on the ad.

The good thing is, there are already entities, both freelance and full time workers who focus on photography. Product photographer San Diego most especially is among the most sought after ones because of their consistent delivery of high quality goods to various companies. These are the kinds of guy that you want to handle your products.

There are various private entities who are offering their service on this. Some of them work freelance while other have established a small company with several professional photographers on board. To get the best men to work on the project, here are some things that you should consider.

Background in the industry. You can start your search by checking on the credentials of the person or company. If they have their website, the better. You can browse on their page and know more about them. Trusted ones are proud of their works and even place some of the companies that they have worked with before.

Samples of their work. We are talking about photos here, so its only appropriate that you ask some samples of their work. They can either email it to you, or better yet show it first hand when you decide to visit their office. Looking at their actual output will help you decide if you want the quality that they produce.

Third, check if they have a studio. A lot, of the shooting happens here. If you are shipping the product to them, it is safer if they have a studio where they can place them at their best shape. There are freelancers who does not have this but is capable of finding you a good one. Before closing a deal, verify the details first.

Fast delivery option. There is a standard turn around time before you receive the finished product. This is dependent to the agreement that you have. However, there are times when you need to have the material immediately and reliable picks understand the value of the urgency. As such, they offer fast delivery options so you can receive the package in as fast as three days.

Fifth, ask for recommendations. Begin by asking some of your closest friends if they know professional photographers. By then you can call them and discuss the project. Those who have gained the trust by many are likely to be more reliable.

The first seconds of any promotional material will define how effective it will be. Unless you manage to draw your customers attention to the product that you are selling, you will not be able to attract sales. Be strategic and let the best guys take the best shots.




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