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By Raymond Reynolds


When you're thinking about selling an estate, acreage, or a farm, it's important to present it to potential buyers in such a way that they can appreciate the full scope of it. Using aerial photographs has traditionally been the most effective method for showing the overall layout of large properties. Aerials taken from a plane have limitations though. Florida sellers are increasingly hiring drone operators to take the real estate ariel photography Coco Beach Realtors use to sell.

The use of drones has many benefits. The cost factor is chief among them. The cost to hire a professional photographer to fly over your property taking pictures can be prohibitive. It makes a lot more financial sense to get a drone operator with experience, to maneuver his equipment, taking photos photographers in airplanes can only dream about. Drones can fly so low, and maneuver so adroitly, there is no way even the smallest airplanes can begin to compete with them.

In addition to taking pictures of the property, sellers can ask operators to fly drones over the community in which the property is located. This gives these sellers a big advantage because prospective purchasers, living in other regions of the county, are able to get a bird's eye view of their potential new investment. They don't have to leave their easy chairs in order to do it. This kind of marketing is significantly more effective than the Chamber of Commerce's brochures.

Drones save sellers money in other ways. One of them involves the amount of information buyers get from them. Drones can maneuver in and out of confined and hard to reach areas. They can bring into focus areas of a property that can't even be photographed from a plane.

Tight shots of specific areas on the property increase the comfort level of buyers. They feel that they are getting the kind of information they need to make intelligent buying decisions. This makes them more likely to make a reasonable offer, reducing the negotiating process significantly.

Drones are about the only way buyers can get a real sense of how close a property is to amenities. Realtors can advertise that a house is only half a mile from the best schools or within walking distance of the beach. That information is fine, but when buyers can look at aerial photographs showing them how close the property is to schools and beaches it makes a much greater impact.

Drones make is easy for sellers, who have some creativity, to put together videos that interest and inform buyers. Instead of static pictures, drones give sellers access to footage they can turn into virtual home movies. The operators can guide the drones as they swoop down on a backyard pool, hover right above the beaches, and travel the paths into town.

All of this helps prospective buyers visualize themselves in the community and living in the property for sale. On top of that, drones are trendy. When you advertise drone images and videos on your property for sale site, potential buyers will be a lot more interested in learning more than if the only thing you had to offer were static photos.




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